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One of the nation’s largest operators of new, single-family build-to-rent homes is heading to Oklahoma City.

SimplyHome, which has built a portfolio of more than 10,000 single-family rental homes, will make its Oklahoma debut when it adds 100 new, single-family rental homes in the El Reno community of Crimson Lake Estates.

“We’ve been looking at an opportunity in Oklahoma City for quite some time,” says Matt Hansen, president of SimplyHome. “Crimson Lake Estates offers an accessible location, minutes from Redlands Community College, the Crimson Creek Golf Course and several recreational amenities for those seeking the feel of home ownership without the price tag.” 

Construction of three- and four-bedroom homes in single and two-story floorplans is scheduled to begin in March 2024.  SimplyHome’s first new rental homes are expected to be ready for move-in by July 2024.

Open-concept plans offer a variety of features such as large living areas, spacious kitchens, dining areas, owner suites with private baths and walk-in closets, and welcoming, covered front porches. All homes also are equipped with modern, energy-efficient appliances, laundry room, wood-grain vinyl plank flooring, two-car garage, fenced backyard, and a sprinkler system.

Founded in 2012, SimplyHome designs, builds, leases, and maintains its single-family rental homes, an integrated approach that ensures residents enjoy a superior quality home, explains Hansen.

He says the company’s comprehensive approach, from design to property management, is a big reason why its communities maintain industry-leading occupancy rates. Today, SimplyHome’s high-quality, affordable homes are enjoyed by residents in more than 100 communities. 

Hansen adds SimplyHome was drawn to Oklahoma City’s strong employment, robust job market and more than 135,000 students attending area colleges and universities.

“We combine the flexibility of renting with the comfort and privacy of a single-family home,” he says. “A single-family rental home community is ideal at a time when the cost of home ownership continues to be a challenge.”

SimplyHome also offers its renters the NextMove program, an industry-first program that eases the path to homeownership by empowering renters to seamlessly transition to owning a new home.

After three months into their lease, SimplyHome residents in the Next Move Program can end their rental agreements without penalties when they purchase a new home by Legend Homes. Residents will receive 10% of the rent they’ve paid, up to $5,000, on their SimplyHome residence as credit towards the purchase of their new home, and they can receive up to $15,000 toward closing costs on their new Legend home when using a preferred lender.

Down-payment assistance programs also are available under terms of the program.

To learn more about SimplyHome in Crimson Lake Estates, go to www.crimsonlakeestates.com.

About SimplyHome

Launched in 2012, SimplyHome pioneered the Built-to-Rent (BTR) industry.  As a member of Camillo Companies, and with a foundation in land development and construction, SimplyHome is vertically integrated from land acquisition through property management.  We build, manage, and maintain single-family homes for rent-it’s that simple. SimplyHome has grown to over 10,000 SFR homes across more than 100 neighborhoods, servicing over 50,000 residents, making us one of the largest SFR operators in the nation. Inspired by our purpose to OPEN DOORS, we focus on expanding access to opportunity, creating value and providing a simple process to find a place to call home. SimplyHome is headquartered in Houston, Texas with additional properties located across Dallas-Fort Worth, San Antonio and College Station, Texas. For more information, visit www.simplyrent.com.  

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